Coopetition in International Business

By Yadong Luo

This book explains coopetition - a new perspective of international business that addresses the simultaneous cooperation and competition between MNE units and their global stakeholders such as global competitors, foreign governments, corporate members, alliance partners, and foreign suppliers.

211 pages

Publication Date: 3/1/2004
Format: Paper
ISBN: 9788763001281

Temporarily out of stock
Add to cart if you would like to back order this title. Your credit card will not be charged until we ship your order.