Cultural Tourism & Tourism Cultures

The Business of Mediating Experiences in Copenhagen and Singapore

By Can-Seng Ooi

This book presents a comprehensive and dynamic understanding of cultural tourism. It examines cultural mediators and how they help tourists appreciate foreign cultures. It also shows how tourism experiences are strategically crafted by mediators. The mediation process is complex, and the various products are mediated differently. A number of different products are investigated, including destination brand identities, "living" cultures and everyday life, art and history.

276 pages

Publication Date: 3/1/2002
Format: Paper
ISBN: 9788763000918